New Business Development Challenges Facing Businesses Today
According to experts, lead quantity and quality continue to be the top new business development challenges. Learn how to overcome them here.
Continue Reading →Finding Your Differentiators
In a highly competitive global market, the long-term success of your company is determined by finding your differentiators.
Continue Reading →Managing the Sales Pipeline: Flexibility, Ingenuity, and Persistence Remain Key
A year ago, we couldn’t have imagined the tumultuous ride ahead of us when, without warning, the COVID-19 pandemic took […]
Continue Reading →Success Story: Plastic Injection Molder Quotes $35M and Closes $3M in One Year With Athena’s Front-End Sales Support Model
We recently published a new case study about a plastics injection molder that was struggling with using a traditional sales […]
Continue Reading →Success Story Video: Anderson Global Closes $70K in 3 Months, Sees $1.2M in Pipeline Activity, Has Greater Pipeline Visibility
Anderson Global, located in Muskegon Heights, MI, is a provider of tooling design, engineering, prototype, and production tooling and casting […]
Continue Reading →Tips for Hosting Web Meetings, Webinars, and Virtual Tours
Back in early March 2020, you might not have imagined that you’d be thrust into a new way of doing […]
Continue Reading →Success Story: Anderson Global Closes $70K in 3 Months, Sees $1.2M in Pipeline Activity, Has Greater Pipeline Visibility
Client Profile Anderson Global, located in Muskegon Heights, MI, provides tooling design, engineering, prototype, and production tooling and casting solutions […]
Continue Reading →After COVID: Where Do We Go From Here?
In a previous article, we discussed the importance of moving forward with new business development despite the ongoing pandemic. With […]
Continue Reading →Navagating CRM Options
If you are considering implementing a customer relationship management (CRM) system or have one you aren’t using effectively to manage […]
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