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- Account Manager –
for the high-level strategic guidance of your program, targeting and profiling, process and situational consulting, day-to-day tactical implementation, scheduling, program management, process improvement implementation, CRM and best practice and support, and development of annual workshops
- Sales Coordinator and Marketing Associate –
for outbound call/email execution, management of all activities in the active sales cycle from the first appointment through win/loss feedback, and assisting in the administrative implementation of day-to-day marketing activities
- Marketing Content Consultant and Graphic Designer –
to develop targeted messaging and provide professional marketing materials
- Research Associates –
to verify and cleanse contact information for target market lists
- Web and Inbound Marketing Specialists –
to create best-practice websites and inbound marketing programs
- Senior Management –
to provide industry consultation and process model expertise as required
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Pipedrive CRM
Athena is a Pipedrive Elite Partner. It is a cloud-based CRM system that gives sales managers and salespeople the visibility they need to manage multiple deals and contacts effectively. For clients that don’t have a CRM, we set up a Pipedrive account for them with one client license and offer additional licenses when required.
LeadBooster
A product of Pipedrive, LeadBooster is a conversational chatbot that engages in conversations with website visitors as soon as they land on the homepage, turning a website into a full-time lead gathering machine.
Client CRM
It’s not a problem when clients want us to work within their CRM. Our team has experience working within all major CRM systems including HubSpot and Salesforce.
Marketing Automation
Marketing automation is a powerful tool that allows us to manage marketing processes across multiple channels. The platform includes powerful tools to automate email campaigns and social media, create landing pages and forms, and view reports and analytics.
Website Visitor Tracking
Our website monitoring software can turn anonymous website traffic into real, actionable leads for businesses. This is why it is our preferred website tracking technology for B2B industrial clients.
Research Tools
Our Research Associates use a number of resources, including live calling, ZoomInfo, LinkedIn Sales Navigator, Google, Industry groups, and more, to ensure our target lists are accurate.
Adobe Creative Suite
Our graphic designer and content creator rely on the Adobe Creative Suite to provide professional quality sales sheets, emails, articles, case studies, presentations and other marketing collateral as required by the program.
