Amherst, NY – April 23, 2025 – Athena SWC, a provider of sales and marketing support services, is pleased to announce the promotion of Emma Aquino to the role of full-time business development representative, effective May 1, 2025.

Emma has been serving as a sales development representative at Athena since June 2024, where she has played an integral role in supporting client growth initiatives. In her new role, she will focus on the company’s Inbound Marketing and Search Engine Optimization (SEO) process model program. This targeted offering combines website development and SEO with structured, timely follow-up to inbound inquiries.

This program is designed to help clients maximize return on inbound marketing by ensuring no lead goes unaddressed. Emma will be responsible for identifying opportunities, initiating outreach, and helping clients understand how Athena’s process-oriented approach improves visibility and drives qualified engagement.

“We are so excited to have Emma onboard to lead this new sales channel,” said Todd Zielinski, CEO at Athena SWC. “Emma has a proven track record for delivering results on behalf of our client service team. She is a perfect fit to assist with the launch and future development of Athena’s Inbound Marketing and SEO Program sales initiative.”

Emma holds a Bachelor of Science in Communication and Media Studies and brings a thoughtful, client-focused approach to her work. Her experience, combined with her enthusiasm for building meaningful business relationships, makes her a valuable addition to the Business Development team.